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MEET CHRISTOPHER

Christopher gives us the low down on what makes a good Deputy Store Manager and why teamwork is so important.

What’s job title and what does your role entail?

My job title is Deputy Store Manager and the job is all about running the store, managing staff, doing orders, organising staff, motivating people and creating a positive atmosphere.

What do you think makes a good Deputy Store Manager?

Being calm, being good at dealing with stress and having a talent for managing and working with people. I enjoy working here because it’s so fast paced and you can make a real difference, because it’s a smaller set up – if you’re the only manager here, you need to be on top of your game and work hard – you need to enjoy working under pressure. If you do, you’ll enjoy the role, too.

How long have you been at Lidl?

I’ve been at Lidl since April 1998 and it’s changed massively in the last 20 years or so that I’ve been here. Lidl’s not the discount supermarket it entered the market as, it’s grown product lines and it’s grown up in terms of staff and how everyone works together, I love it now more than ever.

And would you say that you have been supported throughout your time at Lidl?

Yes definitely, we have lots of training and the way everything is communicated, from the top down, is really great, it makes you feel a part of the company, which is incredibly motivating.  

What’s been your biggest challenge during your time here?

Opening the store I work in now! It’s completely different to any other store and that meant that there wasn’t really any way you could prepare for it. My role was training a lot of new members of staff, mentoring them and creating a positive, exciting atmosphere! I lead by example and try to teach them something new every day, giving them feedback and teaching them how to do the job until we eventually got to where we are today.

And, where do you see yourself in the future?

Definitely getting a bit more experience but hopefully becoming a Store Manager.

How would you describe Lidl in four words?

Fast paced, team work.